Vijay Deverakonda Turns Down Netflix’s Wedding Deal

Speculation around the personal lives of Vijay Deverakonda and Rashmika Mandanna has once again taken over social media, with fresh buzz emerging from industry circles. According to reports, Netflix recently made a massive offer of ₹60 crore to acquire the exclusive wedding footage rights of the popular star pair. However, Vijay Deverakonda is said to have firmly declined the proposal, choosing privacy over a high-profile commercial deal.
Sources close to the actor reveal that Vijay turned down the offer stating that such moments are deeply personal and priceless, and that he prefers to keep his wedding memories away from public and commercial platforms. The reported decision has been widely appreciated by fans, who see it as a rare instance of a top star prioritising personal values over a lucrative deal in the age of digital monetisation.
The buzz around this offer gained further traction as it follows Netflix’s earlier acquisition of Nayanthara’s wedding rights for ₹25 crore, which became a widely discussed topic across the film industry and OTT space. That deal set a new trend for celebrity wedding content on streaming platforms, with several global OTT players reportedly exploring similar opportunities with major stars.
While there has been no official confirmation from Vijay Deverakonda or Rashmika Mandanna about wedding plans, the reported Netflix offer and Vijay’s refusal have added fuel to ongoing speculation. The development highlights the growing commercial value of celebrity personal milestones in the OTT era, even as some stars draw a clear line between public life and private moments.
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