The makers of Anumana Pakshi have officially kickstarted the film’s musical promotions, and the first single, Gulab Jam, has already begun creating a lively buzz among music lovers and cinema audiences. Directed by Vimal Krishna, who made a striking debut with the 2022 blockbuster DJ Tillu, the upcoming film is shaping up to be another eccentric entertainer packed with humour, quirky characters and youthful energy. Backed by Chilaka Productions, Anumana Pakshi stars Rag Mayur and Merin Philip in the lead roles and is being positioned as a fun-filled comedy with a distinctive flavour.
The newly released song Gulab Jam immediately stands out for its catchy tune, playful vibe and unusual charm. Composer Sricharan Pakala has put together a vibrant soundscape that combines mellow traditional musical textures with upbeat modern rhythms, creating a track that feels both fresh and familiar. The song carries a light-hearted and addictive quality, making it an instant earworm. It sets the tone for the film’s eccentric world and gives audiences an early taste of the quirky narrative style that director Vimal Krishna appears to be aiming for.
One of the biggest highlights of the song is the return of singer Ramana Gogula, whose voice adds a unique flavour to the track. His signature raspy and energetic singing style gives Gulab Jam an effortless appeal, making the song instantly memorable. Ramana Gogula’s vocal presence adds both nostalgia and freshness, and his lively performance elevates the song into a fun musical experience that is likely to connect well with both younger listeners and longtime Telugu music fans. His voice perfectly complements the eccentric tone of the number and helps the song stand out in the current music space.
Lyricist Kittu Vissapragada brings in a playful sweetness with his words, cleverly matching the title Gulab Jam with lines that are both charming and mischievous. The lyrics not only reflect the sugary and flirtatious mood of the song but also subtly reveal the quirky and unpredictable personality of the film’s central character. This lyrical style appears to align well with the overall tone of Anumana Pakshi, which is expected to revolve around an offbeat protagonist and unusual situations.
Visually too, Gulab Jam makes a colourful and appealing impression. The song has been shot against scenic backdrops featuring snow-covered locations and lush green landscapes, giving it a refreshing visual texture. Lead pair Rag Mayur and Merin Philip share breezy on-screen chemistry, and their light-hearted presence adds to the song’s youthful appeal. The visuals suggest that Anumana Pakshi will be a visually vibrant and feel-good entertainer with a strong comic pulse.
With Anumana Pakshi, Vimal Krishna appears to be continuing his knack for crafting quirky humour and character-driven comedy. After the massive success of DJ Tillu, expectations are naturally high around his next project, and the first single seems to have done its job by generating curiosity. The title itself, the eccentric mood of the song and the quirky setup all indicate that the film will lean into a fun, unusual and possibly unpredictable narrative space.
The film also features a strong supporting cast including Prince Cecil, Anannayaa, Charith, Brahmaji, Raasi, Ajay and Mast Ali in important roles. Their presence adds further weight to the project and hints at a film filled with comic moments and lively character interactions. The technical team backing the film also appears promising, with cinematography by Sunil Kumar Nama, art direction by JK Murthy and editing by veteran editor Chota K Prasad. Choreography for the song has been handled by Eswar, while the production team is being supported by executive producer Prashant Mandava and creative producer Sravan Kuppili.
Produced by Rajiv Chilaka, Meghha Chilakka, Sneha Rajesh Jagtiani, Vihaan Dand and Sricharan Marneni, Anumana Pakshi is being mounted under the Chilaka Productions banner, with Bharath Laxmipati serving as co-producer. The promotional campaign is also expected to gather more momentum in the coming weeks, especially with the positive response the first single has started receiving. Marketing responsibilities are being handled by Walls & Trends, while publicity is managed by Vamsi Shekar.
With a quirky concept, an energetic first single, a fresh lead pair and Vimal Krishna’s signature comic touch, Anumana Pakshi is slowly building anticipation as one of the interesting upcoming Telugu entertainers. If Gulab Jam is any indication, the film may offer a colourful mix of humour, romance and eccentricity when it finally hits theatres. The release date is expected to be announced soon, and for now, the sweet and catchy buzz around Gulab Jam is doing exactly what it was meant to do — keep audiences curious.
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